Some of the most popular apps on the market are . These apps are designed to be used by the customers that frequent a business. They receive points for their transactions and can spend it on various perks, such as discounted items, exclusive deals, and even free merchandise. These apps are found across all types of industries, but share a similar goal: to get the customer to spend repeatedly with them while not spending that money on their competitors.
One of the most prominent industries for loyalty rewards apps is the . People usually have a favorite fast food chain or restaurant that they frequent, so they are happy to get rewards for the purchases they would have made anyways. Most of the restaurants with a nationally recognizable name have their own app: Domino’s, Starbucks, Dunkin’, Chick-fil-A, and McDonald’s.
Another industry that has a lot of available loyalty apps is the travel industry, although these purchases are usually a lot larger in size. Airlines dominate the app market, with Delta Airlines occupying the top spot in both the App Store and the Google Play store. Uber and Lyft fall under this category as well, but surprisingly only appear on the top charts for iPhone users.
